Episode 41: The Value Shift: 7 Lessons That Changed How I Charge for My Skillset—Not My Time
If you’ve ever stared at your pricing, questioned your worth, or wondered what you should be charging… you’re not alone.
Inside this week’s episode of The Digital Shift™, Jessica Green breaks down the seven mindset shifts that completely changed how she priced her offers — and why she walked away from trading hours for dollars for good.
This wasn’t just a financial shift.
It was a value shift — one that created more freedom, more clarity, and a business model built around results, not time sheets.
Whether you’re a service provider, coach, creative, strategist, consultant, or brand-new business owner, these lessons will help you understand exactly why your value is bigger than your billable hours.
Let’s dive in.
Why Hourly Pricing Keeps You Stuck
At first glance, hourly pricing feels safe. Predictable. Straightforward.
But in reality? It’s the fastest way to cap your income and minimize your impact.
Charging by the hour:
Punishes you for getting better and faster
Rewards slow work — not skilled work
Keeps your clients focused on “how long,” not “what they get”
Traps you in a cycle of needing more hours to make more money
The truth is simple:
Your value isn’t in your hours — it’s in your outcomes.
And once you understand that, everything changes.
The 7 Mindset Shifts That Changed Everything
These are the exact seven lessons Jessica shares inside the episode — the ones that changed how she priced her work and how she teaches women to price inside the Digital Shift Studio™.
1. Stop Charging for Time — Start Charging for Transformation
Clients aren’t paying for minutes.
They’re paying for the result your minutes create.
When you shift from selling tasks to selling outcomes, your pricing finally reflects the transformation your clients receive — not the stopwatch running behind the scenes.
2. Your Experience Is the Value
Your years of learning, failing, investing, refining, and improving all compress into the service you deliver today.
Your clients are paying for that expertise — not the hour you spent delivering it.
3. Speed Is a Sign of Skill (Not a Discount)
The better you get, the faster you get.
Hourly pricing punishes that.
Value-based pricing rewards it.
4. Your Price Should Reflect the Result — Not Your Confidence Level
Most women undercharge because they base their price on how they feel… not on the outcome they’re creating.
Pricing is a strategy — not an emotion.
5. Your Process Has a Price
Your systems, workflows, templates, frameworks, and methods all hold value.
Your process is part of the transformation — and it should be priced accordingly.
6. You Don’t Need Permission to Raise Your Rates
If you’re waiting for someone to tell you your work is worth more, you’ll be waiting forever.
Confidence grows after you start charging appropriately — not before.
7. Your Business Scales When You Stop Selling Time
Trading hours for dollars limits your growth.
Pricing for value creates room for:
Bundles
Packages
Intensives
Retainers
Programs
VIP Days
Digital products
This is where freedom lives — and where scale finally becomes possible.
How We Teach This Inside Tech Savy School™
Value-first pricing is one of the core frameworks inside the Digital Shift Studio™.
Instead of guessing or copying what someone else charges, we help you:
Price based on value
Package with clarity
Sell with confidence
Deliver with systems
Build scalable offers that grow with you
Because when you understand your value, your pricing stops being a roadblock — and becomes a catalyst.
Ready to Price With Confidence?
If you're tired of second-guessing, discounting, or wondering what to charge… you don’t have to figure it out alone.
Inside The Tech Savy School™, you’ll get the exact tools and trainings to price, package, and launch your offers with confidence.
✨ Start your 14-day free trial today www.self-made.biz
Unlock the full Offer Stack + Pricing modules and start charging based on value — not time.
