SELF MADE / 26 June 2025

Are You Building a Hobby or a Business?

We are Jessica Green & Natasha Roberson

As they bring you straight-shooting, strategy-packed episodes that cut through the noise and give you the tech tools and insights you need to level up. From automation hacks to social media sales, The Digital Shift™ helps you master the digital game to grow smarter, not harder.

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In this episode of The Digital Shift™, Jessica Green challenges entrepreneurs to take a hard look at how they’re showing up in their business. Are you operating like a hobbyist—winging it, posting when you remember, and manually following up… or are you building a real business with systems, strategy, and structure?

Jessica breaks down the key differences between hobby energy and CEO-level execution—and what it actually takes to step into business ownership with confidence, automation, and a plan that scales.

The $0 CEO: Why Passion Alone Won’t Pay the Bills

If You Had to Pitch an Investor Tomorrow… Would You?

Invoices, Systems, and Structure—Oh My!

Instagram Likes Don’t Pay Your Light Bill

Consistency or Casual Vibes? What Your Calendar Says About Your Commitment

Are You Hiding Behind Content Creation Instead of Making Sales?

The 3 Things Every Legit Business Has (That Most Side Hustlers Don’t)

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